To help achieve economic independence, G-lish applies a fair trade model and pays double to quadruple World Fair Trade Orgainsation recommended hourly rates and piece rates prices to producers in Ghana.
This provides economic security. One of the things the weavers most comment on is knowing they earn more than they can from any other economic activity they could undertake.
Paying school fees and enabling children to go on to higher education with G-lish income has become commonplace in G-lish basket making villages. Supplying the family with food and medicine is also within the means of the producers, for the first time in their lives.
As such, G-lish's mostly female weavers have become the breadwinners in their households, breaking societal norms in the conservative north-east of Ghana where G-lish works.
Through fair wages, these women earn more than their partners and now equally contribute to decision making in the family as they no longer depend on their male partners.
SAVINGS ACCOUNTS AND LOANS
The producers, who couldn't afford to buy salt which costs less than $1, now have individual personal savings accounts and even group accounts.
25 producers have opened savings accounts with rural banks and save regularly. These women are now able to provide education, medication and food for their families through being paid fair wages by G-lish.
Some producers now even loan to their husbands or other women in the community to help them start their own businesses.